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Mission Versus Programming. What Is Your Web Site Really Communicating? Posted on May 1 by Brian Jones

We work with many churches across the country and see and hear the same two frustrations with churches’ web approach...
+ Our website is not engaging to our people and our community

+ We’re not sharing our story of REAL mission impact ...

How Your Web Site Can Create an Evangelism and Church Growth Movement Posted on March 28 by Brian Jones

It's time we stop viewing websites as a "come to us" online destination. Instead, we should view websites as a "send out" web experience connecting with significant numbers of people and networks. ...

The Tablet User Movement: Important Usage Statistics Posted on March 28 by Brian Jones

The tablet revolution is upon us. Significantly changing the way we interact with people and organizations.  ...

Re-Emergence. How Brands Come Back Stronger Than Ever Posted on March 4 by Brian Jones

Re-emergence: to come forth into view or notice, as from concealment or obscurity.  ...

DC Starwork: February 2012 Posted on February 29 by Mike Robinson

Here it is... DC's starwork spotlight for February 2012. Thanks to our partners who put their trust in DC to raise the creativity bar with their brand. ...

Do You Seriously Want Me? Engaging the Next Class of Millenials Posted on February 22 by Brian Jones

We know Millennials are brand savvy, even more so than prior generations. This generation has been aggressively courted by industries such as electronics, gaming, publications, movie, fashion, music, and computers since their childhood. This generation represents collective purchasing power that rivals other generations. They've earned the right to be ultimate judges of a brand's worthiness or worthlessness. Millenials know brands in a very mature, discerning, and unrelenting way. ...

Carson-Newman Recruiting Videos Posted on February 21 by Mike Robinson

Carson-Newman is preparing students to live out a personal mission in a way that goes well beyond status quo. ...

How Do People Spend Their Time Online (Infographic) Posted on February 8 by Brian Jones

The digital revolution continues to change our daily internet habits and preferences. Take a look at the current picture of how people are spending their time online and consider how your branding and communication strategy is working... or not. ...

Ministry in the Digital Revolution... Expect More Web impact Posted on February 7 by Brian Jones

We are living the age of connectivity and life sharing. It's becoming so effortless to connect, communicate, and relate in the digital world. Technology used to be a feared word, now its widely embraced and empowering to our daily lives.  ...

No Flash, Please Posted on February 3 by Adam Hoar

Dancing leprechauns touting a 1.5% mortgage refi. Blinking banners adds claiming you have won a new iPad. Unfortunately, these images come to mind when I think of flash on today’s web sites. Flash played a significant role in the development of the modern web site, however, user needs and expectations have changed. ...

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